Investor Information Update – January 8, 2013 · Freeze Tag

Investor Information Update – January 8, 2013

Investor Relations Update At Freeze Tag, we are busy planning, coding, drawing, writing and doing all of the little things it takes to make great family friendly mobile games. In the coming months, we will make announcements that will provide you with information to anticipate and track our progress throughout the year. We have been in the process of choosing an investor relations firm to assist us with our investor outreach and communications program. We will have news on this subject shortly. Product Update Grimm Reaper: Hidden Tales launched in December and has been performing to our expectations. Although we cannot provide any details at this time, the product is in the “test” phase right now as we measure feedback from customers, analyze data from in app purchases, and continue to make improvements in the game to maximize performance. After we make these changes and further measure results, the promotional program will begin. It is not uncommon for freemium (or free-to-play games with in-app purchases) to be in a test phase for 60-90 days during which adjustments are made before promotional dollars are spent. The next updates to the game should be launching in January.

Originally, Party Animals was planned for a late Q4 release, but in discussions with our partner GREE, we made the decision to launch Party Animals in Q1 2013. Based on the results of our early user testing, Party Animals is shaping up to be a very exciting and entertaining new game.

Beta Test If any investors are interested in participating in our beta test program, please signup here: this link. Or, send an email to “betatest@freezetag.com” and we will get in touch with you.

Thank you for all of your support!

Craig Holland, CEO

About Freeze Tag, Inc.

Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses. Our portfolio of location-based games combines real-world exploration with interactive technology, creating experiences that bring people together to play, discover, and engage with the world around them. Our flagship game Munzee is a fantasy adventure that transforms the real world into a realm of exploration, with more than 16 million locations worldwide where players can discover magical game pieces, encounter mythical creatures, earn rewards, and connect with a global community. Eventzee is a customizable mobile scavenger hunt platform that helps businesses and organizations create branded virtual, in-person, and hybrid experiences for team building, tourism, conferences, downtowns, and more, with 10 challenge types and app customization options. Additional titles in the Freeze Tag portfolio include WallaBee, a global collecting adventure with thousands of illustrated digital items to discover; Painted Rocks, an app for tracking and sharing painted rocks and messages of kindness; and SkyDrift, a peaceful experience that combines live weather data with digital balloons to create journeys across the real world. For more information about Freeze Tag, go to: https://www.freezetag.com.

Forward-looking statements

This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

Contact

press@freezetag.com
Originally published at freezetag.com/investor-information-update-january-8-2013