Freeze Tag’s New Website Reveals Free-to-Play Mobile Game Business Strategy
Tustin, CA – March 19, 2014. Freeze Tag (OTC:FRZT), a leading creator of mobile social games, today announced the launch of its new corporate web site and disclosed its business strategy.
“Over the last year, we’ve dedicated our resources to being successful in the free-to-play mobile games market,” said Craig Holland, CEO of the company. “We’ve re-designed the entire site to make it easier to find the most important information our visitors are looking for. Our new “Market” and “Technology” sections outline the opportunities in the lucrative Free-to-Play (“F2P”) games market and the strategies we are employing to create top grossing mobile social games.”
In response to many requests for more frequent news and updates about games in development, the new site features a “Developer Blog,” which will provide some insight on what is going on behind the scenes. The company has also refreshed the Freeze Tag logo, along with a number of other changes. The Freeze Tag corporate web site can be located at www.freezetag.com.
About Freeze Tag, Inc. Freeze Tag, Inc. is a leading creator of mobile social games that are fun and engaging for all ages. Based on a free-to-play business model that has propelled games like Candy Crush Saga to worldwide success, we employ state-of-the-art data analytics and proprietary technology to dynamically optimize the gaming experience for revenue generation. Players can download and enjoy our games for free, or they can purchase virtual items and additional features within the game to increase the fun factor. Our games encourage players to compete and engage with their friends on major social networks such as Facebook and Twitter. Founded by gaming industry veterans, Freeze Tag has launched several successful mobile games including the number one hit series Victorian Mysteries® and Unsolved Mystery Club®, as well as digital entertainment like Etch A Sketch®. Freeze Tag games have been downloaded millions of times on the Apple, Amazon and Google app stores.
About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses. Our portfolio of location-based games combines real-world exploration with interactive technology, creating experiences that bring people together to play, discover, and engage with the world around them. Our flagship game Munzee is a fantasy adventure that transforms the real world into a realm of exploration, with more than 16 million locations worldwide where players can discover magical game pieces, encounter mythical creatures, earn rewards, and connect with a global community. Eventzee is a customizable mobile scavenger hunt platform that helps businesses and organizations create branded virtual, in-person, and hybrid experiences for team building, tourism, conferences, downtowns, and more, with 10 challenge types and app customization options. Additional titles in the Freeze Tag portfolio include WallaBee, a global collecting adventure with thousands of illustrated digital items to discover; Painted Rocks, an app for tracking and sharing painted rocks and messages of kindness; and SkyDrift, a peaceful experience that combines live weather data with digital balloons to create journeys across the real world. For more information about Freeze Tag, go to: https://www.freezetag.com.
Forward-looking statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.
Contact
press@freezetag.com
Originally published at freezetag.com/freeze-tags-new-website-reveals-free-to-play-mobile-game-business-strategy