Freeze Tag Announces Worldwide Launch of Alpha Bunny Word Game

New Game Is Released on Android and iOS

TUSTIN, CA, March 29, 2017 – Freeze Tag (OTC: FRZT), a leading creator of mobile social games, today announced its new word puzzle game called Alpha Bunny is now available on Apple’s App Store (iOS) and Google’s Play Store (Android) throughout the world.

“Alpha Bunny is a spring-time hop through challenging word puzzles to advance through delightful, magical worlds” said Craig Holland, CEO of Freeze Tag. “Like our other popular word games, Alpha Bunny features adorable graphics, exciting word game mechanics, and fanciful sound & music for hours of vocabulary fun.”

As a part of the new company strategy, Freeze Tag will continue to launch additional games in new genres such as word, trivia, board, and casual puzzle games that are popular with the typical Freeze Tag player. Some of the top selling games in the “word” category, such as Word Cookies, can gross over $27,174.00 per day (estimated at over $9,000,000 annualized), according to sources like Thinkgaming.com (https://thinkgaming.com/app-sales-data/151222/word-cookies/). Freeze Tag continues to launch multiple games in these new genres in the word, trivia, casual puzzle. The company is also working on a geo-location game with an AR (augmented reality) component.

“We will soon announce our first foray into the AR/geo-location game market,” explained Craig Holland, “Look for news in the coming weeks about new partnerships and new games for this growing market.”

To learn more about Alpha Bunny, please visit the game’s website at this link

About Freeze Tag, Inc.

Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses. Our portfolio of location-based games combines real-world exploration with interactive technology, creating experiences that bring people together to play, discover, and engage with the world around them. Our flagship game Munzee is a fantasy adventure that transforms the real world into a realm of exploration, with more than 16 million locations worldwide where players can discover magical game pieces, encounter mythical creatures, earn rewards, and connect with a global community. Eventzee is a customizable mobile scavenger hunt platform that helps businesses and organizations create branded virtual, in-person, and hybrid experiences for team building, tourism, conferences, downtowns, and more, with 10 challenge types and app customization options. Additional titles in the Freeze Tag portfolio include WallaBee, a global collecting adventure with thousands of illustrated digital items to discover; Painted Rocks, an app for tracking and sharing painted rocks and messages of kindness; and SkyDrift, a peaceful experience that combines live weather data with digital balloons to create journeys across the real world. For more information about Freeze Tag, go to: https://www.freezetag.com.

Forward-looking statements

This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

About Freeze Tag, Inc.

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